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Celebrated annually on November 24, Vietnam Culture Day honors the country's rich heritage and the traditions that have shaped its identity over thousands of years. It is a day for Vietnamese people to celebrate their shared values of patriotism, solidarity, compassion and resilience, while passing these traditions on to future generations. Beyond celebrating historical heritage, the occasion also highlights how culture lives on in everyday life, from family customs and community bonds to local traditions and the Vietnamese language.
For international tourists, this occasion offers a meaningful opportunity to look beyond Vietnam's famous landscapes and discover the values that shape its people and communities. It is a celebration of a living culture, one that continues to evolve while remaining deeply connected to its history and traditions.

Vietnam's cultural identity has been shaped by thousands of years of history, the traditions of 54 ethnic groups and the distinctive character of each region. From the mountains of the north to the waterways of the Mekong Delta, cultural heritage is woven into everyday life, expressed through music, festivals, architecture, cuisine and local customs. For tourists, exploring Vietnam means discovering a country where every destination has its own stories, traditions and ways of life.
One of the most captivating ways to experience Vietnamese culture is through its traditional arts and festivals. In northern Vietnam, the melodic exchanges of Quan Ho folk singing in Bac Ninh reflect a long-standing tradition of courtship and community bonding. Further south, the graceful performances of Hue Royal Court Music offer a glimpse into the refined artistic life of the Nguyen Dynasty. Meanwhile, in the Mekong Delta, Don Ca Tai Tu fills local gatherings with soulful melodies inspired by the rhythms of southern life. These art forms are more than performances to admire; they offer a window into the emotions, beliefs and social connections that have shaped Vietnamese communities for generations. Joining a local festival or watching a traditional performance can bring tourists closer to this cultural heritage in ways that guidebooks alone cannot.

Vietnam's history is equally visible in its architecture and traditional craft villages. Walking through Hoi An Ancient Town, tourists can admire centuries-old houses, Chinese assembly halls and Japanese architectural influences that tell the story of a once-thriving trading port. In Hue, the Imperial Citadel and royal tombs preserve the grandeur of Vietnam's last feudal dynasty, while the ancient temples of My Son reveal the artistic achievements of the Champa civilization. Beyond these famous landmarks, traditional villages offer a more intimate look at the country's creative heritage. At Bat Trang Ceramic Village near Hanoi, tourists can watch artisans transform clay into delicate pottery or try their hand at shaping their own creations. Such encounters reveal how traditional craftsmanship continues to thrive through the hands and stories of local people.

Cultural discovery in Vietnam also happens through the details of everyday life. The elegant ao dai, Vietnam's iconic traditional dress, reflects a sense of grace and national identity, while the colorful brocade costumes of ethnic minority communities reveal distinct patterns, weaving techniques and cultural symbolism. Food offers another fascinating way to understand regional differences. A steaming bowl of pho or a plate of bun cha captures the familiar flavors of northern Vietnam, while the spicy bun bo Hue and savory mi Quang showcase the culinary character of the central region. Further south, the Mekong Delta welcomes visitors with rustic dishes such as banh xeo and hu tieu, often prepared with fresh ingredients from local gardens and waterways.
What makes Vietnamese culture so fascinating is that it is not confined to museums, historical monuments or festival stages. It remains a living part of everyday life, evolving while preserving traditions passed down through generations. Whether listening to folk melodies in a northern village, learning a traditional craft in the central region or sharing a home-cooked meal in the Mekong Delta, every encounter offers another reason to explore Vietnam beyond its famous landscapes.
As Vietnam celebrates Culture Day on November 24, 2026, the festive atmosphere extends across the country, with more than 50 events taking place in different provinces and cities. From cultural and artistic performances to sports activities, exhibitions and traditional community celebrations, these events offer tourists a chance to experience Vietnamese culture beyond the usual sightseeing attractions.
To discover what's happening during this special occasion, tourists can explore the CMAP Cultural Map, which brings together information about cultural events and activities across Vietnam. By selecting different provinces and cities, visitors can find ongoing and upcoming events, choose activities that match their interests and even join local celebrations to experience the country's traditions firsthand. The platform is currently available in Vietnamese only, so international visitors may need translation support when browsing. Nevertheless, it is a useful resource for finding authentic cultural experiences and adding something special to their Vietnam itinerary.
Please take a look at the following reviews from our customers
Vietnam | 01/14/2026
Luxury Golf Tour in Da Nang, 5days
Hi Jimy, We returned home safely today. I would like to say a special thanks to you and your team ACT TRAVEL. We really loved and satisfied with your pro services. We do love these golf courses in Da Nang. They were amazing and fantastic quality and view. We will come back here soon. I am looking foward to working together with you soon! Best regards, Mr Clarence- Travel President, Philippines
United Kingdom | 10/13/2014
RAM Holidays from UK (Impressive of Vietnam 15 days)
Mr. Jean Pie – Tour Leader said “Thank you very much for doing such an excellent job on the tour. You went above and beyond for all of us and we really appreciate all your hard work. Thank you for your calm leadership through the “HAIYAN” storm, you really help us through it. Thanks to ACT Travel, we had a wonderful time and unforgettable memory”.
Australia | 10/13/2014
Mandarin Group from Australia (Charming Vietnam 10 Days)
Mr. Navy Vang - Tour manager from Australia said: " Wow what a great vacation !. Thank you Mr Kelvin Pham so much. We are very grateful for everything you did for us and everything went very well. We’re safe and sound back home thinking about the joy we experienced. I've already decided that when I choose to travel again, I will go through your company. I also highly recommend ACT Travel Travel to any organization looking for a great agency. Kind regards
Brazil | 03/31/2014
DOMINGOS Group from Brazin (IMPRESSIVE VIETNAM 17 DAYS.)
Mr. Ricardo - Program Manager said “Dear Kelvin, Thanks you very much for your well arrangement. Thank you for the updated weather information. I have traveled a lot as a geography professor and dealt with many tour operators. You are one of the best tour operators who can take so much concern and care about customers. I must congratulate you on your good organization and care to minute points. Thanks for the mobile phone you provided to us and SIM cards you provide to all of us (29 cards, I know they are not cheap), it was an excellent convenience for us. It was a brilliant idea and we really appreciated knowing there was someone we could contact at any time should we need to. We love your welcome dinner at Binh Quoi village, where we enjoyed rich traditional southern Vietnamese cuisine with musical accompaniment provided by local folk musicians. We were very interested in the traditional Vietnamese wedding in Binh Quoi and we never forget the “Gong show” in Buon Me Thuot. Once again, thank you very much for great job”.
Australia | 10/13/2014
Orbiz Group from Australia (Discover Vietnam and Cambodia 15 Days)
Ms. Barbara Betts - Escorted guide from Australia said: " Dear Kelvin I want to take this opportunity to thanks you for providing us with superb guides in Vietnam and Cambodia. Well, Manh - tour guide in Vietnam is very professional and knowledegable and you can feel very safe in allowing him to guide your tours. The drivers you provided were also friendly, capable and they too did everything for the group to be happy Thanks you Kelvin so far for a fabulous tour.
Malaysia | 10/13/2014
Teachers Group From Malaysia ( Hanoi – Halong bay – Ninh Binh 6 Days )
Mr. Dany - Escorted guide from Malaysia said: " Hi Kelvin Pham, Thanks for arranging a great trip. I wanted to let you know how pleased we were with the itinerary and all the arrangements you organized. Everything worked extremely well and went exactly as planned. The guides were very knowledgable. My favorite site was cruising on the Halong bay. The hotels were great as they were located at the heart of city. We did enjoy eating at the local restaurants as arranged by ACT. The foods were sometimes unusual, but still tasty. I loved “Pho Hanoi“ very much and I would try to cook at my home… Thanks again
Turkey | 10/13/2014
Istmaz Group from Turkey (Saigon - Mekong Delta - Cambodia - Angkor Wat 12 Days).
Mr. Ohad - The Tour Leader said: " On behalf of the entire group, I just wanted to thank both of you for all your help and outstanding execution in making our trip memorable! The entire group could not say enough great things about how well organized & smooth everything went. I really enjoyed Vietnam & Travel. Both tour guides were terrific and Angkor Wat was just amazing! All your arrangements worked out very smoothly and I consider the pilgrimage to be a great success ".
United Kingdom | 10/13/2014
Ponila Group from UK (Higlight of Vietnam 16 Days).
Mr. Steven - Escorted guide from UK said: Our trip to Vietnam was overall a positive one. We were very happy with the level of accommodation and quality of the food at all times. We love Hanoi but Ha Long Bay is certainly one of the most beautiful places we have ever seen; the old city in Hoi An has great potential becoming a world-class tourist attraction; and citadel in Hue embodies a great deal of historic signifance, we have a lot of photos in Hue. Cruising on Mekong Delta river was so interesting and Dalat highland was very romantic. Finally, please give our thanks to the tour guides Mrs Phuong, Mr Ky and the drivers who accompanied us throughout, always accommodating to the group's requests and last minute changes in itinerary. We won't forget you!
United States | 10/13/2014
Global Alliane Group From USA (Discover Vietnam – Cambodia 10 Days)
Mr. Barrick - the Tour Leader said: " Dear ACT Team,This is to thank you, and all of those who organised and guided our visit to Vietnam & Cambodia, for a superb holiday. We had a trip of a life time. Everything we were promised happened and more. We brought back so many memories and stories. The restaurants were wonderful and the hotels were great. Mr Nguyen had such a lot of knowledge he shared with us, and had a great sense of humor. He even knew of some Cambodian slang words. The whole trip will be something we will always remember and share with our family and friends. Thanks for all your help in making it so enjoyable. We shall tell all our friends traveling to Indochina that they must use ACT Travel's services !! ".
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